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Audience Insights

In today’s fragmented, digitized world, brands, publishers, and marketing agencies must stay current on how and why people engage with devices, content, sites, and apps. Luth Research’s ZQ Intelligence™ delivers clarity and deeper insights by passively measuring how and what people consume on PCs, smartphones and tablets. It also helps you identify the “why” behind their behaviors.

With ZQ Intelligence you have unique visibility into an individual’s cross-platform media consumption. Our granular data extraction capabilities allow you to access a wealth of data about video viewership across different devices. It’s a first-of-its-kind service offering an unprecedented view into title-level video behavior data.

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Luth Research