Understanding Consumer Behavior Today to Predict Tomorrow: Key Insights from Luth Research
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Glossary
What is an Urban vs Rural Market Comparison?
Understanding the distinctions between urban and rural markets is crucial for businesses looking to optimize their marketing
Steve Montgomery
February 7, 2026
Can a Brand’s Loyalty Be Measured by Repeat Purchases?
In the complex world of consumer behavior, understanding whether a brand’s loyalty can be measured by repeat
Steve Montgomery
February 7, 2026
What is a Video Ad Resonance Test?
In today’s digital landscape, video advertising has emerged as one of the most effective ways to engage
Sean McKenna
February 6, 2026
How to Conduct a Brand Health Checkup
In today’s competitive marketplace, understanding the health of your brand is essential for strategic planning and growth.
Steve Montgomery
February 6, 2026
Will Decentralized Social Media Change How We Track Brand Sentiment?
As the digital landscape continues to evolve, the question arises: will decentralized social media change how we
Sean Miller
February 6, 2026
How to Measure Brand Advocacy Through Referral Program Data
In today’s competitive market landscape, understanding brand advocacy is crucial for businesses aiming to grow and retain
Margie Strickland
February 6, 2026
