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SVOD Measurement

Streaming Video on Demand

Now you can collect and analyze title-level viewer and audience data for videos watched across mobile phones, tablets and computers. SVOD can help inform your content creation strategy and content distribution partnerships. It also offers the information you need to make better decisions about licensing content and subscription-based platforms versus traditional ad-support television. After all, your audience may behave differently in a non-ad environment they control like Netflix.

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Luth Research